The Apricot is deeply identified with education in Chinese culture and the new world of digital requires a little more thought because it’s new, it’s interactive and it’s different. This means instead of pushing advertising to your consumer through traditional means you need to pull them in. Why have a website unless your consumer can find it, and when they find it you need content that keeps them coming back. We’re a team of skilled and veteran digital specialists who deeply understand the new paradigm, passionate about helping you to create the same extraordinary consumer experience that your product does.
We don’t just build, we help you understand so if you’re in need of engaging your consumer across the digital space, this is the time to talk to us.